CONSTRUCTING A FLAVORFUL BRAND STORY: THE CHEESEBURGER CHRONICLES

Every chunk of a cheeseburger tells a tale. From the succulent patty to the melting cheese, each ingredient plays a role in crafting an experience that satisfies taste buds. But what about the narrative behind the cheeseburger itself? What aspects weave together to create a brand that connects with its audience? That's where the Cheeseburger Chroni